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Taking on New Clients in 2012

For the first time in two years, I am taking on new clients. As you might have noticed, I haven’t blogged regularly on this site for some time. I’ve been managing clients agency-side.

Now, for the first time since 2009, I am taking on new clients. I love agency work for the collaborative effect and the diversity of clientele, but it makes more sense to either go independent or start my own agency.

If you’ve contacted me in the past twelve months and are still interested in receiving Reputation Management and Monitoring, please reach out again and let me know. I’ll only be taking on two clients to start, so contact me sooner rather than later.

I look forward to hearing from you. May 2012 bring you increased success, both personally and professionally.

- Daniel Dessinger

12 Steps To Improve Your Marketing Efforts in 2012

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Happy New Year! I’m kicking off 2012 in true New Year’s fashion. Lots of changes to be announced soon. To get us started, let’s look at actionable tactics you can begin using to improve your digital marketing efforts THIS MONTH.

Here’s a sample 12 Month Plan for improving your small business digital marketing efforts in 2012.

January: What Do You Want to Rank for?

This is PurposeWeb, after all, so let’s start by knowing what we’re about in 2012. Ask yourself some questions before you make your plans.

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Transferring Data from AdWords to adCenter Now Easier Than Ever

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After falling painfully behind Google in Pay Per Click tool innovation, Microsoft has done one thing right. Recognizing that most people start with AdWords accounts and then move extra budget to the adCenter side, MSN finally built a quick and easy method for importing existing campaigns from AdWords to adCenter. Assuming you use a PC [...]

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Recent Studies Help Predict Traffic Generated From SEO

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This Search Engine Watch article by Rob D. Young is important in helping business owners and marketers understand why search engine rankings are so important. As you can see by the graph, studies show that 18.2% of all people who enter a search into Google will click the top organic result. 9.66% of Bing users [...]

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Three Reasons to Avoid Separating Blog from Original Website

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Many companies have been around longer than blogs have been popular corporate tools. That means the website is built in HTML or utilizing some sort of CMS (content management system) that may or may not have an effective blog module. Which means you’ve got to get creative. One of the biggest mistakes I see people [...]

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There’s Hope for Me Yet

Are you doing what you were created to do? To put it another way, do you know what your interests and skills would find most fulfilling? This quote from Albert Einstein gives me hope, not only because it’s true, but because it comes from someone everyone recognizes as a genius. Albert gives each of us [...]

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